The voice is over, and the votes are in. Tessanne is the winner. Jamaica is in an ecstatic mood right now after hearing the results of what has been a life changing ride for Tessanne and #TeamJamaica that rallied behind her all the way.
So now that life is getting back to normal and everyone is looking to the future we thought we’d share the top 10 companies or persons who benefited big time from this.
The most obvious. For Tessanne, the possibilities are endless, or as Adam puts it, there is no limit to how far she can go. Tessanne also confessed in the finals that she has no idea what the future holds for her, but one thing is sure; as of now her life will not be the one she envisioned even up to a couple weeks ago. Amazing how one’s life can change over night. Tessanne is a BIG BIG winner out of this.
Apart from Tessanne here are the other winners from this ride Tell us if we got it right.
If there is one company in Jamaica that has been innovative, responsive, forward thinking and quick to act, it’s Digicel. And the best part about it is that they continue to have some of those characteristics. Their quick creative response to the many calls that inundated their offices about how Jamaicans could vote for Tessanne, really shows why they continue to win the mobile war. Never mind the current sentiment about their service (which seems to be tanking), Digicel is definitely a BIG BIG winner in this one and I know they have BIG things in store for Tessanne (if they can get a hold of her).
3. The RJR Group (Television Jamaica, RE Tv)
It takes real foresight to make such a long term strategic decision from the outset, but that’s what TVJ did. Mind you, I think their money was secure with that Digicel agreement (plus it wasn’t that much of a risk not being prime time), however they really stuck their neck on the block for this one, and are much better for it. While they were dragged through the mud for their initial decision to ‘buy out the rights’ for the show, forcing everyone locally to watch it on their station (and not on NBC); the conversation soon turned to ‘RETv, what channel is that?’, as people became more familiar with their sister station (something which they didn’t even foresee, but came out from the backlash).
Good move TVJ.
4. Apple & iTunes
I don’t need stats to know this. I feel Apple saw itunes votes for Tessanne (and her competitors) beyond their wildest dreams! The hype generated by Tessanne and her team was so phenomenal that I know it should blow all their past records out of the ball park. Trust me, wait until they open the record books.
NBC has never seen a competitor like Tessanne Chin, and the amazing team behind her. I’m not being dramatic, but when the attention of a whole country and all their overseas relatives tuned in each night to see their girl on TV you know that NBC really struck gold with this one. Tessanne really captured the hearts of the American voters, plus #TeamTessanne had the Jamaican Diaspora in every country voting, watching, and voting for their girl. NBC hit it big with this one.
6. Magic Jack, Skype, and Telephone Companies
Word on the street is that Jamaicans did anything they could to ramp up those votes. It doesn’t even matter if those votes were counted or not. All that seemed to matter was that they got the recording that they have successfully voted; but did they count? It seems so; but the world will never know. In the meantime, phone companies collected big time for those multiple calls to the US.
Here are some tweets to prove it;
Look like somebody plug out tessanne phone, all nite it busy n me cant vote. @xtina a wah u do
— Richard Phillips (@Richie_Rudy) December 17, 2013
Trying to vote for Tessanne, but the line is busy. The Facebook vote page is frozen also. #TheVoice
— Tobie Michele (@Jedami) December 17, 2013
@Tessanne magic Jack all over the caribbean on fire LAwD
— Just K (@klbmom) December 17, 2013
— Kerri Jackson (@kerriCJ) December 17, 2013
7. Jamaica and Caribbean Music, People and Places
Each time the judges commented, they reflected on Jamaica. Christina recalled on the show her recent trip, Adam shared about his love for reggae music and Tessanne said a few Jamaican phrases. Then when you add her Bob Marley performance of Redemption song and the No Doubt/Lady Saw Underneath It All song, plus the one drop segment in ‘Let it be’ on the finals (which she performed with coach Adam), reggae music and Jamaica really got their day in the international media this time.
To top it off, her campaigning overseas (and that of her team), doing TV and radio interviews, plus the appearance of heavyweight supporters Shaggy and Usain Bolt, there is not much more Jamaica could have asked for in 2013.
8. Lady Saw
David Mullings says it best.
— davidmullings (@davidmullings) November 26, 2013
If america and the world never knew of a woman named Lady Saw, they certainly do now.
9. Jamaicans Jumping On The Hype
From Captain’s Bakery, UB Tracks and Records, Duttyberry, to street side t-shirt vendors, and anything with Tessanne’s name on it, one you said Tessanne Chin it was gone off the shelves like that! Everywhere, every radio station, every street corner bar and late night party were playing Pink’s Try, and Emeli Sandé’s – Next To Me and not to mention Unconditional, songs that were once unknown in Jamaica, but that Jamaicans have now fallen in love with.
Right now, if you put Tessanne’s face on ice, it will sell at a premium.
10. You Tell Us…
Who is another big winner? Tell us in the comments below.