Send A Text And Find A Phone Number… In Seconds! Text ‘4-Yellow’ Makes It Amazingly Easy.

Text 4-Yellow Promotion By The Jamaica Yellow Pages

Recently, I wanted to find the phone number of a company to get some plumbing supplies. Since I was at work and I had a physical directory, I knew it would be best to find the number before I went on the road for lunch, because with my smartphone freezing (the way it has been for the last couple months), I knew trying to look it up online while I was on the road would have been a hassle. Continue Reading

Business Insight, e-Update, Products

Blast Week 1 Review. Launch, Execution & Customer Response

One of the best times to check how serious a company is, is at its launch. Imagine Digicel at its launch, think back to the launch of the iPhone, or even the launch of a local mom and pop store or small business that you know. One thing everybody has in common, is the desire to put on a good show, impress their customers, and grow their business – from day 1. Continue Reading

Business Insight, Products

Are Fish Farms the Way Out for Caribbean Fishermen?


According to Milton Haughton, Executive director of the Caribbean Regional Fisheries Mechanism (CRFM) “Aquaculture in the Caribbean region contributes to one to two per cent of the total fish production, whereas in Asia and some other countries it’s 50 per cent.”

Aquaculture refers largely to the business of fish farming and if what Haughton reports is true, it may be the best way to tackle the severe problem of declining fish populations affecting many Caribbean fishermen. Continue Reading

Business Insight, Products

Check Out the Spanking New Usain Bolt PUMA Sneakers

2012 is the year of the Olympics in London and needless to say, it is the year of Usain Bolt. What you may not realize however is that what is good for Usain is usually pretty great for his sponsors!

Setting up shop for the expected Bolt craze to come this summer, Puma has released another line of Bolt-branded sneakers. They have been receiving great reviews for their ease of wear, how “fresh” they look and oh yea, how “light” they are. Makes sense, they are called the Bolt Lite. Continue Reading

Business Strategy, Marketing Sponsorship Endorsements, Products

3 Lessons From the Rise of Apple’s Shares to the Top of the US Stock Market

Apple's 10 Year Stock Market Performance

Apple's 10 Year Stock Market Performance

There are a lot of things we know and love about Apple. We know that they are the makers of our beloved iPads, iPods, iPhones, iMacs and eveything i like and want. However when it comes to their financial performance and how well the business has done, we may not all be fully informed. Don’t despair. Continue Reading

Business Insight, e-Update, Products